Anthony Robbins is a motivational speaker and self-help author who has spoken to more than 4 million people. His energy levels -- as demonstrated in this speech -- effectively capture and motivate audiences.
In his speech, Robbins discusses raising standards rather than achieving goals. He explains that lasting change is very different from goals. We do not always reach our goals. We have our 'shoulds' and hope they are achieved, but do not usually carry a particular drive for achieving them. On the other hand, when people have 'musts,' they will either find a way or make a way to follow through. 'Wants' do not get met consistently, but standards do.
This speech by Anthony Robbins offers a new approach to achieving goals and a unique way to understand the importance of the process in accomplishing things.
Anthony Robbins Keynotes
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Anthony Robbins Discusses the Revitalizing 'Musts'
Sophia Pelka — February 26, 2012 — Keynote Trends
References: tonyrobbins & youtube