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The Delia Dumitrescu talk about customers shares what she does for a job and the lessons she has learned about anticipating the desires and expectations of consumers. The speaker is currently employed at TrendWatching as their Lead Innovation Architect. There she is "responsible for developing and delivering TrendWatching's innovation methodology."
She has previous experience leading workshops across Europe and doing innovation consultancy. She is the author of several books, including 'Road Trip to Innovation' and 'Trend-Driven Innovation.' The speaker studied communications and pubic relations at Bucharest's National School of Political & Administrative Studies and cool hunting at Barcelona's Istituto Europeo di Design. As the Delia Dumitrescu talk would suggest, she is an expert in trends and innovation.
Featured Keynote - Anticipating Consumer Wants
Delia Dumitrescu's Talk About Customers is on Ground-Breaking Business
In her talk about customers and anticipating what they want next, Delia Dumitrescu offers a counterintuitive thesis: to stop looking at consumers and instead focus on businesses and the companies... Read More