Rory Sutherland

Rory Sutherland's speeches provide an alternative perspective on marketing. As the current Executive Creative Director of OgilvyOne London and Vice Chairman of Ogilvy & Mather UK, Sutherland has boundless insight to deliver. He supports the need for companies to alter the perspective of clients, bringing about novel and highly lucrative perspectives on diverse products.

Sutherland's well-respected career coincides with his academic background. His studies at Christ's College in Cambridge were followed by a year spent teaching at a school in Aylesbury. He later joined the Ogilvy team in 1988 where he began to immerse himself in the marketing and advertising industries.

Sutherland's involvement with Ogilvy was bright from the beginning, initially taking on the title of junior copywriter. His entry-level projects focused upon the Microsoft brand, leading him to be one of the first in his field to promote the merger of marketing with Internet technology. His expert knowledge and forward-thinking approaches have continuously inspired his contemporaries, delivered by way of his 'The Wiki Man' column at The Spectator and via his blog with Campaign Brand Republic.